NCD Alliance / Tag / breast milk

breast milk

breast milk

Infant formula health claims lack evidence, perpetuate aggressive rule-breaking marketing

21st February 2023

New reports are damning the formula milk industry’s aggressive marketing tactics, with one by The British Medical Journal (BMJ) finding that producers are making health claims for their products, in comparison to breast milk, that in most cases are not backed by science.

breastfeeding,

marketing strategies,

marketing tactics,

digital marketing,

formula milk,

breast milk,

nutrition
Marketers pour billions into formula milk despite global Code

06th April 2022

Marketing of formula milk as a replacement for breast milk continues to grow despite a global code condemning the practice.

breast feeding,

breast milk,

malnutrition,

the Code,

formula milk,

formula milk industry,

breast milk substitutes,

formula milk marketing,

obesity,

WHO